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ARE YOU PART OF THE GREEN HOUSING MOVEMENT?

71 % of agents and brokers consider energy-efficient promotions in listings to be valuable, according to the NAR Realtors and Sustainability 2018 Report. Additionally, 61 percent said that homebuyers are […]

VIDEO OPTIMIZATION FOR SOCIAL NETWORKS

From pre to post production videos are no small tasks which makes you want more people to see it. For it to be out there but are you optimizing them […]

REAL ESTATE MARKETING IDEAS TO TRY THIS UP COMING HOLIDAY SEASON

The season of Christmas cheer is upon us once again. Have you had the time to pause and reflect of the many many blessings that came your way this year […]

WHO HAS THE MARKET’S BUYING POWER?

If your marketing tactics tend to put aside Generation X, it’s time to rethink your strategy. During the economic downturn of 2007 to 2010, Gen Xers saw their home equity […]

WHY NOT DELEGATE?

For some people, delegating never crosses their mind, while others don’t want to take the time to explain or instruct others how to do certain tasks. But often, it’s about […]

DO YOU HAVE REAL ESTATE BURNOUT?

Sleep is finally welcoming you into its loving arms after a tiring day with clients, its 11 p.m. after all and you hear a familiar ping coming from your phone […]

Virtual Assistants: Changing the Real Estate World

Indeed, virtual assistants are quickly replacing traditional secretaries and in-office personal or administrative assistants but what are they and why? A virtual assistant (VA) may be an employee, freelancer, or […]

Inventory Losses: 5 Cities Suffering the Worst

According to Realtor® Magazine some markets are beginning to feel the relief of more for-sale inventory, but others are seeing the number of listings further shrink. And where inventory continues […]

A GOOD NIGHT’S SLEEP, ALWAYS A GOOD IDEA

Want to make more money? Start by getting more sleep. Years of research shows there is a significant connection between sleep and productivity levels at work. Employees who get an […]

Why Clients Should House Hunt this Fall

According to realtor.com®, October is the best time to snag a deal on a house. RealtyTrac analyzed more than 32 million sales of single-family homes and condos between 2000 and 2015, finding […]

REAL ESTATE IN THE FALL

Fall real estate season has become synonymous with the tapering off of summer trends. In other words, fall is when we typically see the market start to slow down, but this […]

THE FUNNY REALTOR

Relationships can get tense in the home buying and home selling processes. Clients are often stressed and frustrated. But is laughter really the best medicine? The use of humor can […]

The Complexities of Joint Ownership

Co-buyers — multiple, non-married buyers listed on a sales deed — are no longer a novelty in the single-family housing market. Co-buyers have accounted for 17.4 %  of purchases nationwide […]

ARE YOU UP TO DATE WITH YOUR VISUAL MARKETING?

The battle for the consumer’s attention has never been so competitive and the margin of error so slim. The mantra may as well be changing from “a picture is worth […]

Virtual Assistant

DEAR BROKER: HOW HIGH ARE YOUR EXPECTATIONS?

Whether you’re brand new to your role or you’ve been a broker for decades, it is important to set expectations with your agents early and often. It removes ambiguity and […]

REAL ESTATE’S HOTTEST NEW TREND IN 2018

Co-living the hottest trend in “Living Smarter.” So what is it? It goes by many names from the “hacker house,” “commune,” but whatever it is you prefer to call it, […]

HOW “SERIAL SWITCHERS” AFFECT REAL ESTATE AGENTS

What exactly are “Serial switchers”? “Serial switchers” are customers/clients who are always looking for better service and who don’t mind switching brands to get it. Based on a recent survey, […]

DEAR BROKER, HOW CONSISTENT IS YOUR BRAND?

Having a website, a Facebook page, an Instagram or Twitter account isn’t enough! Yes, your brand does exist online, but, does it show your potential costumers how good you are […]

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