WHAT‘S A #HASHTAG?

Hashtag (#) What is it?

How does it work?

What is it for?

You know it’s the number sign.

Okay fine, let’s start with a simple definition.

hash·tag: A word or phrase preceded by a hash mark (#), used within a message to identify a keyword or topic of interest and facilitate a search for it.

Whenever an online user adds a hashtag to their post, it’s able to be indexed by the social network and becomes searchable or discoverable by other users. Once someone clicks on that hashtag, they’ll be brought to a page that collects all of the posts with the same hashtags, in real-time.

Once a keyword picks up enough momentum, it becomes “trending.” But trending isn’t always a matter of becoming the most popular hashtag on the networks. Each user’s trending topics are unique, based on their location, social connections and interests.

Though each network has its own way of displaying posts under a certain hashtag, and their own algorithms for specifying trending content, these rules tend to hold true in general across each social channel.

The first use of a hashtag in social media can be traced back to one man. Chris Messina is a former Google employee who worked in developer relations and as a designer on Google+.

He’s been officially credited as the first person who tweeted using a hashtag. This famous tweet happened back in 2007, so it took a while for the practice to catch on.

As we can clearly see a decade later, hashtags are indisputably here to stay.

So do you think you can catch up with the trend?

Writer: Shaura Cuyan
Shaura Cuyan writes about all the hottest Real Estate trends and predictions for
Summit VA Solutions. She has previously written for a number of freelancing gigs
and writes her own blog on lifestyle and current issues. She is a Graduate of Bachelor
of Arts in Communication, taking up her Masters majoring in Development Communication.